Apolina's Esther dress is the sweetest 1950s, retro-inspired day dress. Crafted from woven 'Rustrel stripe' cotton, this dress has a vintage scalloped collar with simple 'Poppy' toned embroidery and scalloped cuffs. This pull-on style has a keyhole neck and cute tie front. Gorgeous for summer holidays and easy everyday wear. 

100% cotton. Hand wash recommended. Ethically made in India.

Sizing - dress length: 2-3 years - 49cm; 3-5 years - 55cm; 5-7 years - 61cm; 7-9 years - 70cm.

Aru in the studio shoot imagery is 131cm tall and wearing a 7-9y sample.

 is a modern embroidered children's clothing brand: exciting yet nostalgic, with longevity and a sense of craft. Designed in England, but inspired by travel, traditional handicrafts and the natural world, the collection's beautiful dresses, blouses and short have relaxed silhouettes so children are comfortable and can play freely. Apolina hope each piece will be passed down to younger siblings, then kept by mothers as a reminder of cherished childhood memories, and passed to grandchildren as a future heirloom.

The SS25 collection is a love letter to Provence, inspired by meadows, beaches and warm village nights filled with cicada song. Pops of colour weave Provence's meadow flowers into Apolina's signature natural palette. There are 1920s-inspired dress silhouettes and mid-century influenced prints bringing a nostalgic, rural French mood.